Muks launches fur-free mukluk boots

Muks Green Label.
Canadian footwear label, Muks, specialises in recreating traditional Aboriginal mukluk boots and moccasins as worn by indigenous tribes has just launchedits first fur-free range. The Green Label series promises the same quality footwear, hand beaded and hand stitched by Aboriginal crafts people, but all using faux fur.
Muks was set up in 2003 when Canadian Jamie Cooke bought her Mulak boots to the UK and hit an instant hit in Notting Hill boutiques and worn by Kate Moss et al. After relaunching in 2007, the label has just released its first spring summer collection including a range of fringed ankle Muks in suede and leather (£195 each). Other styles use rabbit, raccoon and fox fur and while the Green Label range is utilises synthetic versions, Muks mainline fully supports the use of fur and claims that "Fur is also an environmentally-friendly choice – it’s natural, biodegradable and renewable". The Canadian Fur Council has its own Furisgreen.com website and an advertising campaign promoting 'fur as the responsible fashion choice." The lable donates 1% of sales to CAHRD, Canadian Aboriginal Human Resources Development, a charity which supports Aboriginal culture.
Words: Marian Buckley






